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Calculating Gross Profit Margin and Net Profit Margin Method and Worked Example Gross Profit Margin To calculate Gross Profit Margin (GPM), two figures from the Profit & Loss Account (Income Statement)

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How to fill out calculating gross profit margin

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Gross profit margin can be calculated by following these steps:

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Step 1: Determine the gross profit

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Gross profit is calculated by subtracting the cost of goods sold (COGS) from the total revenue. COGS includes the direct costs associated with producing the goods or services sold.

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Step 2: Calculate the gross profit margin

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To calculate the gross profit margin, divide the gross profit by the total revenue and multiply by 100. The formula is: Gross profit margin = (Gross Profit / Total Revenue) * 100.

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Step 3: Interpret the result

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The gross profit margin represents the percentage of each dollar of revenue that is left after deducting the direct costs. A higher gross profit margin indicates better profitability.

Who needs calculating gross profit margin?

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Calculating gross profit margin is useful for various individuals and entities, including:

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- Business owners and managers: It helps them assess the profitability of their business and make informed decisions regarding pricing, cost management, and overall financial performance.

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- Investors: It provides insights into the financial health and profitability of a company, assisting them in evaluating investment opportunities.

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- Lenders and creditors: It helps them determine the ability of a business to generate sufficient profits to cover its expenses and repay loans.

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- Financial analysts: They utilize gross profit margin as a key performance indicator to compare the profitability of different companies within an industry.

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- Entrepreneurs and startups: It offers a benchmark to evaluate the potential viability and profitability of new business ventures.

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