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EUROPEAN COMMISSION DirectorateGeneral for Communications Networks, Content and Technology Media and Data Converging Media and ContentQuestionnaire on the implementation of the Recommendation1 of
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Converging media and content refers to the integration of different types of media (such as print, broadcast, and digital) and content (such as news, entertainment, and advertising) into a seamless user experience.
Any organization or individual that produces, distributes, or monetizes media and content through multiple channels is required to file converging media and content.
Converging media and content can be filled out through a standardized reporting template provided by the regulatory body overseeing the industry. The template typically requires information on audience reach, revenue sources, content types, and distribution channels.
The purpose of converging media and content is to provide transparency and accountability in the media industry, ensure fair competition, and protect consumer interests.
Information that must be reported on converging media and content may include audience demographics, advertising revenue, content genres, distribution platforms, and any partnerships or collaborations with other media organizations.
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