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Get the free CAMPAIGN FOR REAL ALE - Telford & East Shropshire CAMRA

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Crater, Bakehouse Lane Cellars, Bridgnorth, Shropshire Telephone: (01746) 862884 07809 887159 Email: dhaddon@hotmail.com December 2018 Dear Branch Member Nominations for the Good Beer Guide have now
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How to fill out campaign for real ale

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Step 1: Research the target audience and identify the key messaging for the campaign.
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Step 2: Develop a compelling story and brand identity for the campaign.
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Step 3: Create engaging content and visuals that highlight the benefits and unique features of real ale.
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Step 4: Determine the marketing channels to reach the target audience such as social media, website, email marketing, and events.
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Step 5: Set clear campaign goals and objectives to measure the success of the campaign.
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Step 6: Launch the campaign and monitor its progress regularly.
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Step 7: Evaluate the campaign's performance and make necessary adjustments to optimize its effectiveness.
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Step 8: Continuously promote real ale and reinforce the campaign messaging to sustain the momentum.
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Step 9: Monitor customer feedback and incorporate it into future campaigns for continuous improvement.

Who needs campaign for real ale?

01
Breweries and craft beer producers who want to increase awareness and sales of their real ale products.
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Beer enthusiasts and connoisseurs who appreciate the taste and craftsmanship of real ale.
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Pubs, bars, and restaurants that want to attract customers who are interested in trying and experiencing different types of real ale.
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Beer festivals and events organizers who want to promote real ale as a key attraction for attendees.
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Tourism boards and organizations that aim to promote local breweries and real ale as part of the cultural and gastronomic experience.
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Campaign groups and organizations that advocate for the preservation and promotion of traditional brewing methods and real ale.
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Campaign for Real Ale (CAMRA) is a UK-based consumer group that advocates for traditional real ale, cider, and perry. It promotes the consumption of real ale in pubs and raises awareness about the issues affecting the pub and brewing industries.
Members of the Campaign for Real Ale (CAMRA) who are involved in organizing or running specific promotional campaigns or events are typically required to file for campaign for real ale.
To fill out a campaign for real ale, individuals must follow the official guidelines provided by CAMRA, which typically includes providing information about the campaign's objectives, dates, participating venues, and promotional activities.
The purpose of the campaign for real ale is to promote the appreciation and consumption of real ale, protect traditional brewing methods, support local breweries, and preserve the culture of pub-going in the UK.
Information that must be reported typically includes details about the campaign's location, the types of ales being promoted, event dates, and any partnerships with breweries or pubs.
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