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Get the free Google Ads Callout Extensions - Examples & Best Practices

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STOP IN.REFUEL.HIT THE ROAD.PLESpecial offer or callout text can go here! UPLOADABLE LOGO OR IMAGE HERE (OPTIONAL)UPLOADABLE LOGO OR IMAGE HERE (OPTIONAL)FREE0MInsert Offer Here+ TaxInsert Offer HereUPLOADABLE
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How to fill out google ads callout extensions

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How to fill out google ads callout extensions

01
Log in to your Google Ads account.
02
Select the campaign where you want to add callout extensions.
03
Click on 'Ads & extensions' from the menu on the left.
04
Click the 'Extensions' tab.
05
Click the plus button (+) to create a new extension.
06
Choose 'Callout extension' from the dropdown menu.
07
In the 'Callout text' field, enter the text you want to display (up to 25 characters).
08
Click 'Save' to add the callout extension.
09
Repeat the process to add multiple callout extensions as needed.

Who needs google ads callout extensions?

01
Businesses looking to enhance their ad visibility.
02
Advertisers wanting to highlight special offers or unique selling points.
03
Companies aiming to provide additional information about products or services.
04
Any organization using Google Ads to improve click-through rates.
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Google Ads callout extensions are additional pieces of text that can be added to your ads to provide more information and encourage potential customers to click on your ad.
Advertisers using Google Ads can implement callout extensions to enhance their ad visibility. There is no specific requirement to file callout extensions; they are optional but recommended.
To fill out callout extensions, sign into your Google Ads account, navigate to the Ads & Extensions section, select Extensions, click on the blue plus button, and then choose Callout extension. Enter the text you want to showcase in the callout.
The purpose of Google Ads callout extensions is to highlight additional information about your products or services, such as unique selling points, promotions, or specific features that can attract clicks and drive conversions.
While there is no formal reporting requirement, advertisers should track performance metrics such as click-through rates (CTR), impressions, and conversion rates associated with their callout extensions to evaluate effectiveness.
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