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Custom Location Extension User Guide Version 1.4.9 Custom Location Extension User Guide Contents 2 Contents Legal Notices..........................................................................................................................................................3
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How to fill out custom location extension
How to fill out custom location extension:
01
Sign in to your Google Ads account.
02
Click on the "Ads & extensions" tab in the navigation menu.
03
From the dropdown menu, select "Extensions."
04
Click on the blue "+" button to create a new extension.
05
Choose "Location extension" from the list of extension types.
06
Enter the business name for the location extension. Note that you can only add one business per location extension.
07
Select the address source for the extension. You can either manually enter the address or choose to use a Google My Business account.
08
If you choose to manually enter the address, input the complete address information including street, city, state, and zip code.
09
Alternatively, if you choose to use a Google My Business account, click on the "Link your Google My Business account" button and follow the instructions to connect your account.
10
Customize additional details for the location extension, such as phone number, website URL, and display text.
11
Save your changes and check the preview to ensure that the location extension appears as desired.
12
Finally, apply the location extension to the desired campaigns or ad groups.
Who needs custom location extension?
01
Local businesses: Custom location extensions are particularly useful for local businesses that want to showcase their physical address on their advertisements. This can help attract nearby customers who may be searching for products or services in the local area.
02
Multi-location businesses: Custom location extensions are also beneficial for businesses with multiple physical locations. It allows them to create specific location extensions for each of their branches or stores, increasing the relevance and visibility of their ads in different locations.
03
Service-based businesses: Even if your business doesn't have a physical store, custom location extensions can still be valuable. Service-based businesses, such as contractors, plumbers, or electricians, can provide their service area or coverage area as a location extension. It helps potential customers see that the business operates in their desired area, enhancing trust and credibility.
In summary, anyone with a physical location, multiple branches, or a service area can benefit from using custom location extensions in their Google Ads campaigns.
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What is custom location extension?
Custom location extension allows users to manually input specific geographic coordinates for a location.
Who is required to file custom location extension?
Anyone who wants to provide custom geographical coordinates for a location is required to file a custom location extension.
How to fill out custom location extension?
Custom location extension can be filled out by entering the latitude and longitude coordinates of a specific location in the designated fields.
What is the purpose of custom location extension?
The purpose of custom location extension is to provide more accurate and detailed geographical information for a location.
What information must be reported on custom location extension?
The information that must be reported on custom location extension includes the latitude and longitude coordinates of the location.
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