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CHAPTER. 11
EVOLUTION OF ADVERTISING IN INDIA: AN OVERVIEW2.1INTRODUCTIONThe chapter is devoted to give an overview on the pictorial narration
tradition in India and a resume on the development and
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Step 1: Research the history and development of advertising
02
Step 2: Identify the key milestones and changes in the advertising industry
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Step 3: Understand the different forms of advertising used throughout history
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Step 4: Analyze the impact of technology on the evolution of advertising
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Step 5: Examine the role of consumer behavior in shaping the evolution of advertising
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Step 6: Consider the economic and cultural factors influencing the evolution of advertising
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Step 7: Compile the information and organize it in a comprehensive manner
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Step 8: Review and revise the completed evolution of advertising document
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