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Other names for the document:

Trademark license agreement sec
Brand licensing agreement template
Exclusive license agreement template
University trademark license agreement
Copyright license agreement
Service mark license agreement
Royalty-free trademark license
Trademark license term sheet

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Get it in writing. Develop a detailed licensing agreement that is signed by both licensor and licensee. Work with an experienced trademark attorney, who has knowledge in both drafting agreements and enforcing proper use. Establish brand guidelines that clearly dictate how and where the trademark can be used.
Trademark licensing is the process by which a registered trademark owner, called a licensor or proprietor, allows another party, called a licensee, to make and distribute specific products or services under the licensor's trademark agreement. Trademark licensing is a type of merchandise agreement.
An example of a licensing agreement is a contract between the copyright holders of software and another company, allowing the latter to use the computer software for their daily business operations.
Download a template for a licensing agreement. Choose your role as the licensor or licensee. Define the license(s) in the agreement. Decide whether the license is exclusive or not. Settle the matter of fees and payment schedule. Add a renewal date and rules.